Virtual Events: A Smart Alternative

By | September 21, 2010 at 6:59 am | No comments | Multimedia in Business

No one can argue the power of face to face presentations. But often cost, distance, and time make live events nearly impossible. We’d like to recommend a smart alternative that is low-cost, easy to setup, and has the ability to reach anyone world-wide: The Virtual Event.

Defined
A Virtual Event is a scheduled live web presentation, usually by invitation, broadcast to hundreds or even thousands of viewers world-wide. These can be marketing presentations such as product demos or training events for internal staff or vendors. The presentations can include live streaming video of the presenter, Powerpoint, Flash, or other graphical presentation elements, video and animation, discussion boards, instant messaging, or live call-in discussions.

Multimedia
Virtual Events are an excellent forum for leveraging multimedia to enhance the impact of the presentation. Because the viewers are watching from their laptop or computer monitor, they have front-row seats to whatever you present. This personal theater space is an excellent opportunity to really wow your viewer. Don’t just talk about your product, show it. Add animated graphs to drive impact of your stats. Show off your product or services with engaging videos or 3D animated visualizations. Present your information through polished Flash presentations – giving your company a high level, professional look.

Advantages
– Cost Effective: Conferences and corporate events can cost tens or hundreds of thousands
– Efficient: Web presentations take much less time to setup
– More Events: Because virtual events cost less and take less time to setup, you can hold more events
– Wider Viewership: You can speak to customers or vendors world-wide – even hold events for different time zones
– Front Row Seats: Your viewers will have a front row seat to anything you present – inches away instead of several yards away as in many conferences
– Direct Interaction: Through phone conferencing, IM, and discussion boards,you can communicate with your viewers directly
– Drive Traffic: Virtual Events can more clearly link to your company website or online store, making for an ideal marketing opportunity

Links
Below are some links to get started.
www.webex.com
www.gotomeeting.com
www.ustream.tv

Rapid Eye Digital now offers live event streaming services. Our trained technician will arrive at your event, capture a live video recording of your event, manage the video stream up on the web, and use a video splitter to jump between live presenters and pre-recorded video or animation demos. R.E.D. can assist with designing and animating title cards, lower thirds, animated graphs, charts, or infographics, and kick-off videos to start your event with a bang. Plus, the event will be recorded and edited for display to people who might have missed the live event. Please contact us for more details.

The R.E.D. Team
www.rapideyedigital.com
www.rapideyedigital.com/blog

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