The thought of introducing video into your company's marketing or training collateral may seem daunting, and you may simply not know where to start. Luckily there are experienced production companies that can help -not only with the production itself but with helping to...
Marketing your business or product through animation can be an evocative tool to get your message communicated. Below is one successful campaign that did just that. Rapid Eye Digital Team Alexandra Kavalova - Illustration/Character Design Kyle Warner - Sound...
We get approached often to record and edit testimonials for a variety of industries. The one common thread is that most end up excruciatingly boring. As with most things, a little planning can maximize value, while delivering a more interesting, well-purposed result. Here...
No one can argue the power of face to face presentations. But often cost, distance, and time make live events nearly impossible. We'd like to recommend a smart alternative that is low-cost, easy to setup, and has the ability to reach anyone world-wide: The Virtual...
Successful business needs creative thinking, and we'd like to argue, creative media. We came across this article by Victoria Dzenis that says it all. _________________________ Creative thinking will save your business – and it might just save our economy, too....
While nothing can replace the interactivity achievable with a person to person sales pitch, there are many occasions where pitching your product or service to your customers must continue without the aid of a physical salesperson. Multimedia can help. Through video and...
We've talked a lot about how to save money on your multimedia projects, but today we wanted to talk about how video and animation can actually save your business or organization money. Many businesses may spend thousands of dollars on training events but cringe at the expense...
Social Media as an Art Form This week we've talked a lot about appreciating the art in corporate video. We've equated artistic talent with "good video" and separated it from amateur video. In the past, we talked about the potential demand for high quality social media - Web...
Preface Jerry Hofmann is a veteran Director, Editor, Writer, and Teacher. I came across his article on his blog. I've written several articles expressing the difference between video and professional video. Good video is an art that can not be achieved solely through...
The Advantages of Video Learning Nothing can replace a good teacher, but video and interactive media have proven to offer students an excellent supplement as a part of a well-rounded learning experience. - Increase retention rates: Approximately 33% of learners retain...
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